Remi Chauveau Notes
At Bloom Festival 2025, Repak’s community-driven garden transformed recycled waste into a living symbol of sustainable creativity—blending Irish heritage, environmental action, and the quiet power of reimagining what we throw away.
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Bloom Unveils a Stunning Garden of Reimagined Waste with Repak 🌱♻️

28 May 2025


🎶 A Song That Echoes the Garden’s Heart

To accompany this story of transformation and rooted beauty, Red Is the Rose—as performed by Irish country legend Philomena Begley—offers a hauntingly tender soundtrack. The traditional Irish ballad, often compared to the Scottish Loch Lomond, speaks of love, longing, and the natural world. With lyrics that evoke blooming roses, flowing rivers, and heartfelt farewells, it mirrors the emotional undercurrent of the Repak garden: that from endings, new beginnings can grow.

Begley’s rendition, featured on her 2007 compilation album Red Is the Rose, brings a uniquely Irish warmth and sincerity to the song. Known as the “Queen of Irish Country,” Philomena Begley has been a beloved voice in Irish music for over six decades. Born in County Tyrone in 1942, she rose to fame in the 1970s with hits like Blanket on the Ground and Queen of the Silver Dollar, and has performed everywhere from Nashville’s Grand Ole Opry to the halls of Áras an Uachtaráin. Her music often bridges tradition and modernity—just like the garden it now accompanies.

So as you read about recycled paths and blooming ideas, let Red Is the Rose play softly in the background. Let it remind you that beauty, like love and sustainability, is something we nurture—and something that, when shared, can last a lifetime.

🎶 🌹 🌿 🎶 ♻️ 🌊 🪴 🇮🇪 💚 🔊 Red Is the Rose - Philomena Begley



At this year's Bloom Festival in Dublin, visitors didn’t just admire the flora—they discovered a powerful story of transformation.

In partnership with Repak, Ireland’s leading environmental nonprofit focused on packaging recycling, the festival featured a garden that turned discarded materials into design masterpieces, proving that sustainability and creativity can thrive in harmony.

🌍 A Garden Reimagined

The installation, part of Bloom’s ongoing effort to champion environmental themes, transformed everyday waste—think plastics, cans, glass bottles, and wood pallets—into a spectacular eco-landscape. Colorful walkways were crafted from reused plastics, raised beds were framed with repurposed timber, and even the seating blended form and function using salvaged materials. This immersive space invited festival-goers to explore the imaginative possibilities of reuse in ways both beautiful and meaningful.

🌿 From Vision to Impact

The collaboration showcased not just artistic flair, but real-world impact. With every upcycled element, the garden reflected Repak’s core mission: to lead Ireland in reducing packaging waste and improving recycling rates. Founded in 1997, Repak is funded by over 3,400 member companies and works closely with industry, government, and the public to meet national recycling targets. Their approach is rooted in the principles of the circular economy—ensuring that materials are not just discarded but cycled back into use in ways that benefit both society and the environment.

🌱 More Than a Display—A Movement

Throughout the event, the garden served as an interactive hub. Visitors took part in hands-on workshops, gained insights from recycling experts, and left with practical ideas for sustainable living at home. The display didn't just show what was possible—it encouraged action, sparking conversations about personal responsibility and collective change in how we handle waste.

🔥 A Blooming Reminder for the Future

Though Bloom 2025 has wrapped, the message of this garden remains in full bloom: waste is not just a problem—it’s an opportunity for innovation. The project stands as a testament to what’s achievable when environmental values meet artistic ingenuity. With Repak continuing to lead Ireland’s sustainability journey, the seeds planted at Bloom will keep growing long after the last petals have fallen.

Lasting Blooming Impression 🌸

As the petals close on this year’s Bloom Festival, the Repak garden leaves behind more than lush memories—it plants a powerful idea in the minds of all who wandered its paths: sustainability starts with the choices we make today. Whether it’s rethinking our bins, getting creative with reuse, or supporting organizations driving change, every small action adds up. Here’s to a greener, smarter, and more beautiful tomorrow—crafted not despite our waste, but because we dared to reimagine it.

🌱 #SustainabilityInBloom ♻️ #RethinkWaste 🌼 #BloomFestival2025 🌍 #GreenInnovation 🪴 #ReimaginedDesign

Brainy's Green Nook

The Hands That Grew the Garden 🌱
Here’s a little behind-the-scenes insight that didn’t make it into the article: while the Repak garden was designed to be visually stunning and sustainably sourced, some of the installation materials were crowd-sourced from the local community—including old furniture, household plastics, and even discarded items donated by festival staff. This community-driven approach added a deeply personal layer to the project, quietly reinforcing the message that everyone has a role to play in the recycling story. So, in a way, the garden didn’t just grow from the ground up—it grew from the hands of the very people it was meant to inspire. 🌿

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