Le Bonbon is a French lifestyle media brand that blends urban culture, local discoveries, and cheeky charm into one irresistible package. Founded in Paris in 2009 by Jacques de la Chaise, it began as a free print magazine distributed in cafés, boutiques, and cultural hotspots. Today, it’s evolved into a multi-city digital platform with editions in over a dozen cities across Europe, including Brussels, Lyon, and Geneva—each one tailored to the pulse of its local scene.

What sets Le Bonbon apart is its playful tone and hyper-local focus. Whether it’s spotlighting the newest speakeasy in the Marais, uncovering a hidden art gallery in Bordeaux, or sharing eco-conscious tips through Bonbon Green, the brand speaks directly to young, curious urbanites. It’s not just about what’s trending—it’s about what’s authentic, unexpected, and worth talking about. Their verticals like Le Bonbon Nuit and Bonbon Travel expand the experience beyond city limits, offering readers a taste of nightlife and wanderlust with the same signature flair.

With over 6 million monthly visitors online, Le Bonbon has become more than a media outlet—it’s a cultural connector. It celebrates the joy of discovery, the beauty of everyday life, and the sweet moments that make a city feel like home. Whether you’re a local or just passing through, Le Bonbon invites you to see your surroundings with fresh eyes—and maybe a little mischief.